We made a search of the best motorcycle commercials, the most emotional, crazy, extraordinary, and incredible. Whether it’s by showing a very sexy milf mom on a bike, or by showing a man that looks like he’s having the time of his life, or by showing a bike riding through Pikes Peak, there are some types of ads that have to stay in your memory for a lifetime. And in the motorcycle industry campaigns, it’s not different.
The world of advertising offers thousands of possibilities and ways to face the way in which brands want to reach customers. Along with sporting successes are the other great pillar that allows them to make themselves known to the public and that makes some try to give an extra twist to differentiate themselves.
Of course, the Suzuki Hayabusa is a motorcycle that has marked a milestone in the history of two-wheelers. For many years it was the fastest production motorcycle on the face of the earth and it also marked the path that later other brands have followed with models in which all designs have been focused on achieving the highest possible top speed. Of course, going back to the first model in 1999, that device was a novelty and therefore Suzuki advertisers did not hesitate to “tease” the bike with a spot in which the Hayabusa arrived directly from outer space in the form of a spacecraft.
Kawasaki has been one of the brands that have come out with the most innovative commercials.
Conceptually, for this promotion of the brand, they have tried to achieve three goals: build a strategy that combines digital and traditional media, explore the value of having fun with friends and family as a key element, and take advantage of fans helping them build their own custom bike.
These three goals have been developed throughout a series of videos where manufacturers offer a large budget for motorcycle customization. In it, they ask customers or ordinary people what they want to do or modify in their motorcycles.
Back in the days when John Travolta was very young and certainly not well known, he was included in Honda’s advertising, back in 1974. Travolta’s image and the style of the advertising were a breakthrough for Honda to enter the “Mainstream” world in the United States.
The GP, passing by a F1
The Honda Honda Honda logo made a special dedication to those nostalgic people who are passionate about seeing vehicles from other eras. In a sublime and musical-like tour, a guy (who, by the way, looks like the great Mike Hailwood) goes through a myriad of Honda models. He starts with a small Honda and ends up riding a legendary GP machine, passing through an F1, a scooter, different cars, and even an airplane, all of them manufactured by the Japanese giant. In the end, it all ends in a hot tub, which as you have guessed is Honda.
Undoubtedly, this list must be included Harley Davidson, as well as being a means of transport, represent a symbol of rebellion, passion, and freedom, characteristics that always seek to convey in their commercials and advertising spots.